COMPARATIVE ADVERTISING
Marketing strategy in which a company claims the superiority of its product or service by differentiating the benefits and costs within its advertisement. The technique involves comparing the features of a firm’s products next to other rivals. Also called comparative advertising or competitive advertising.
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Robert C. Merton
American economist who won the 1997 Nobel Memorial prize in Economic Sciences, along with Myron Scholes, for developing the Black-Sholes model, whi ...
Buy Stops Above
Recommendation to purchase a given security once a security’s price surpasses a particular resistance level by putting a buy stop order at th ...
Admitted Company
An insurance company admitted and allowed by an another state to transact insurance business despite having a domiciled status on an another state. ...
Black Box Model
Computer program, process, or system processing the information entered by the user using pre-programmed logic in order to produce the user’s ...
Form 3903
A form issued by the IRS and used by taxpayers to deduct moving expenses related to taking a new job.
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Buying a Home: Everybody’s Goal
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Digesting Financial Statements: Earnings
For assessing how a company performed in a given period, the relation between income and cash flow statements should be taken into account. Several ...
How Much Does a Home Remodeling Cost?
If your house can handle a renovation, the next thing you need to find out is the cost of a home remodeling.
You may nee ...
An Introduction to the Basics of Economics
Economics, as defined by the dictionary, is the science that is concerned with the process or system by which goods and services are produced, sold ...
A Guide to Your Personal Income Tax: Last-Minute Moves
December 31 is fast approaching. The next thing you know you need to file your income tax return. So before you get swarmed by the hustle and bustl ...