BRAND EQUITY
Value premium a firm earned from a product with goodwill and name recognition as compared to its generic counterpart. Having a brand equity leads to higher sales volume and profit margins. Companies can create this by making their products remarkable, easily recognizable, and superior in terms of quality and reliability, as well as mass marketing strategies.
POPULAR TERMS
Direct Marketing
A marketing strategy in which physical materials like catalogs and flyers are provided to consumers to communicate about a product or service&rsquo ...
Crossover
Point on a stock chart in which a security and an indicator converges. Technical analysts use this in predicting future movements in the stock pric ...
Mini-Sized Dow Options
An option traded in Chicago Board of Trade that has underlying assets which is comprised ...
Adaptive Price Zone - APZ
A kind of technical indicator that assists the investors in identifying possible turning points in the market. The adaptive price zone (APZ) can be ...
Noncredit Services
Fee-based services that do not involve the extension of credit that a lending institution offers to correspondent banks or corporate customers. Non ...
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SEE FOREX TUTORIAL
Ethical Investing: Leaving an Ethical Imprint
After selecting the rightful ethical investments and making it work, it is about to decide how to disburse your assets after you die. You have two ...
Digesting Financial Statements: Long-Lasting Assets
Long-lived assets, also known as non-current assets, is any asset a company expects to keep for at least one year. Such assets are expected to boos ...
Renovate or Move?
You have a well-furnished home with a garden full of flowers and plants. Imagine sharing your beautiful abode, which has four bedrooms, a kitchen, ...
An Introduction to MetaTrader 4 and MetaTrader 5
Metatrader 4 (MT4)
Metatrader 4 (MT4) is a prominent trading platform among online brokerage firms developed by MetaQuot ...
Digesting Financial Statements: Revenue
When it comes to reporting revenue, companies should pinpoint the perilous revenues, match reported revenues to the money at hand, and analyze and ...
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| 02:01 | Rightmove House Prices | Mar | |
| 04:00 | Fixed Asset Investment | Feb | |
| 04:00 | Industrial production | Feb | |
| 04:00 | Retail Sales | Feb | |
| 04:00 | Unemployment Rate | Feb | |
| 04:00 | NBS Press Conference | ||
| 13:00 | Bundesbank Monthly Report | ||
| 14:15 | Housing Starts | Feb | |
| 14:30 | Retail Sales | Feb |
