BAIT AND SWITCH
A malicious marketing tactic wherein a marketer advertises a very attractive offer which is really only intended to be a teaser and stir customers. After a customer comes into an office or store to inquire about the advertised rate/price (the "bait"), the advertiser will try to sell the customer a more expensive good (the "switch").
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Letter of Credit
A commitment or promise letter, from a bank or importer, that is written to the seller, which guarantees the payment will be received on time and i ...
Bond Buyer 20
Average yield of 20 general obligation bonds with an AA rating and 20-year maturity. Released by The Bond Buyer, it is a poll of municipal bond tra ...
Odd Date
Odd date is a type of due date for foreign-exchange contracts. Odd dates are neither fixed nor spot dates. They are normally unrelated and random d ...
Investing Style
In stock mutual fund investing, it refers to employing one of three possible approaches, investing in growth stocks, value stocks, or a combination ...
Business Owner Policy - BOP
Insurance policies which covers protection from property and liability insurances. This insurance package collates the basic coverages a business r ...
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